Anna Sheffield

Brand Creation

The Project

Empowering a New Generation to Define Ceremony on their Own Terms.

Since 2006, we've worked closely with Anna to develop her creative vision, product offering, brand, and business. In addition to creating a new Visual Identity System for the brand in 2016, we collaborate on an ongoing basis to help execute special projects, ranging from content planning and photo shoots to investor presentations and product development.

Deliverables

Key Insight Analysis

Target Audience Definition

Concept Development
Creative Direction

Brand Strategy & Positioning

Art Direction & Design

Visual Identity System

Film & Photography Production

Client Team

Kevin Kearney

Harry Gassel

Othelo Gervacio

Marieke Sterling

Tahira White

Photography

Kathy Lo

Balarama Heller

Website Implementation

Holiday

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Ceremonial, Not Conventional

Anna Sheffield is a designer—led brand creating meaningful talismans that celebrate the enduring power of love in all its forms.

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More Work