Sircle Hotels

Brand Creation

The Project

For Sircle Collection we created a new identity and positioning strategy for their latest addition to the brand’s portfolio.

Our goal was to create a centralized yet flexible identity system to live within each unique location and embody the brand’s desire to leave guests feeling individually recognized, served and understood. Sircle London is the first property of Sircle Hotels with Milan coming in 2024.

DELIVERABLES

Creative Direction

Art Direction and Design

Positioning

Visual Identity System

Landing Page Design

CLIENT TEAM

Liran Wizman

Laura Nolte

PROJECT TEAM

Max Amato

Marieke Sterling

Othelo Gervacio

Solange Beeks

Kevin Kearney

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