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Bananas

Brand Creation

The Project

Together with Morgenstern's Finest Ice Cream, we developed a fresh and scalable brand identity for his new soft serve endeavor, Bananas.  For the new dairy-free offering, we created a look and feel to balance a fresh take on the ice cream space with hints of nostalgia and a sense of humor.

DELIVERABLES

Creative Direction 

Art Direction & Design

Visual Identity System

Website Design

Merch Design

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PROJECT TEAM

Zan Goodman

Taylor Tindal

Solange Beeks

Othelo Gervacio

Kevin Kearney

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